Pope Francis is most retweeted, 2nd most popular world leader on Twitter
CWN - July 29, 2013
Pope Francis is the second most popular world leader on Twitter, according to a study conducted by Burson-Marsteller, a global communications firm.
“U.S. President @BarackObama is still the most followed world leader on Twitter with 33,510,157 followers as of 1 July 2013,” the study found. “Pope Francis is the second most followed world leader with 7,200,332 followers on his nine different @Pontifex accounts.”
“Despite his massive following, [President Obama’s] tweets are on average only retweeted 2,309 times,” the study continued. “By this standard, Pope Francis is by far the most influential tweep with 11,116 retweets for every tweet he sends on his Spanish account. His English tweets receive on average 8,219 retweets.”
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