Challenge Grant: Our Boosters will match donations up to $45,000. We have $40,515 to go. Please donate!
Click here to advertise on CatholicCulture.org

Only in America: The Etch a Sketch Boom

By Dr. Jeff Mirus (bio - articles - email) | Apr 02, 2012

Most people have heard by now of the Romney campaign’s Etch A Sketch gaffe. Asked whether Romney had shifted too far to the right to win in the primaries, chief aide Eric Fehrnstrom said: “You hit a reset button for the fall campaign. It’s almost like an Etch A Sketch. You can kind of shake it up and we start all over again.” The ill-advised comparison fueled Republican fears that Mitt Romney, the king of the 180 degree turn, has no real convictions.

But this is America, right? So even a lack of principles can be turned to commercial use. According to the April 6th issue of The Week, since the incautious Etch A Sketch comparison, sales of the toy have gone up 2,000 percent on Amazon, and the stock price of its maker, Ohio Art Co., has more than doubled.

An appeal from our founder, Dr. Jeffrey Mirus:

Dear reader: If you found the information on this page helpful in your pursuit of a better Catholic life, please support our work with a donation. Your donation will help us reach seven million Truth-seeking readers worldwide this year. Thank you!

Our Fall Campaign
Progress toward our year-end goal ($128,202 to go):
$150,000.00 $21,797.70
85% 15%
Sound Off! CatholicCulture.org supporters weigh in.

All comments are moderated. To lighten our editing burden, only current donors are allowed to Sound Off. If you are a donor, log in to see the comment form; otherwise please support our work, and Sound Off!

Show 1 Comments? (Hidden)Hide Comments
  • Posted by: AgnesDay - Apr. 10, 2012 6:08 PM ET USA

    I have been amused by the Christians who "believe in the God of Second Chances." I do, too, but I don't think God gives Mulligans. The second chance is not going to be a do-over, but an alternate route to Heaven.

Fall 2014 Campaign
Subscribe for free
Shop Amazon
Click here to advertise on CatholicCulture.org

Recent Catholic Commentary

When Catholics are less Catholic than non-Catholics 17 hours ago
Cardinal Kasper's nose is growing again October 18
Challenge Grant Begins as Synod Ends October 17
What's wrong with this Synod, IV: Unprepared for marriage October 17
No, mainstream religious orders aren't attracting vocations as fast as younger traditional orders October 17

Top Catholic News

Most Important Stories of the Last 30 Days
Key synod report calls for 'gradualism' in Church response to irregular family situations CWN - October 13
As synod concludes, bishops issue message, approve document; Pope weighs in CWN - October 20
Cardinal Parolin: UN must protect innocents from Islamic State CWN - September 30
Synod of Bishops opens with Mass in St. Peter’s Basilica CWN - October 6