Down to the Wire: Just $9,218 left to match to win our Challenge Grant. Your gift will still be doubled!
Click here to advertise on CatholicCulture.org

Housekeeping: Tweaking the Model

By Dr. Jeff Mirus (bio - articles - email) | Jan 07, 2010

We strongly encourage users to register for two reasons. First, when you register you can sign up to receive Phil Lawler’s daily news headlines by email, my bi-weekly Insights message which highlight key Catholic themes and the other new materials on the site, and (coming soon) a weekly message which provides a two-week look-ahead at the liturgical year. Second, by far the most effective way to make our case for financial support is through email.

But in 2009, we received quite a few comments to the effect that we were soliciting registered users too often. We take that concern seriously, and we want to avoid that problem if we can. Therefore, for 2010 we’re trying an experiment. We’ve divided our entire mailing list into six parts of equal size, randomly assigning each person a group number from one to six. To reduce the frequency of solicitation, we’re going to write to each group in just two months of the year, at six-month intervals. I sent an email to each registered user today indicating the group number. The number is also indicated in each user's account area here on the site.

If you’re assigned to Group 1, you’ll receive solicitations only in January and July; for Group 2, it will be February and August; and so on up to Group 6 in June and December. The purpose of this experiment is to see if we can increase our users’ comfort level with registration without substantially decreasing the amount of support we receive.

If you have other ideas on how we can improve the user experience at CatholicCulture.org, don’t hesitate to let me know. Meanwhile, we’re giving this a try—and we’ll find out soon enough whether it works!

An appeal from our founder, Dr. Jeffrey Mirus:

Dear reader: If you found the information on this page helpful in your pursuit of a better Catholic life, please support our work with a donation. Your donation will help us reach seven million Truth-seeking readers worldwide this year. Thank you!

Our Fall Campaign
Progress toward our year-end goal ($62,263 to go):
$150,000.00 $87,737.12
42% 58%
Sound Off! CatholicCulture.org supporters weigh in.

All comments are moderated. To lighten our editing burden, only current donors are allowed to Sound Off. If you are a donor, log in to see the comment form; otherwise please support our work, and Sound Off!

There are no comments yet for this item.

Fall 2014 Campaign
Subscribe for free
Shop Amazon
Click here to advertise on CatholicCulture.org

Recent Catholic Commentary

Art and theology, beauty and truth, work together in the New Evangelization November 21
Anatomy of Conversion November 21
Anatomy of Conversion November 21
It is a failure of mercy to deny sin November 20
Yesterday's news, tomorrow November 20

Top Catholic News

Most Important Stories of the Last 30 Days