Budget for Jan 1 - Dec 31, 2010

For convenience, figures are rounded.

Expense Item Monthly Annual
News acquisition and commentary (2 staff)1: $8,583 $103,000
Management and culture commentary2 (1 staff): $2,500 $30,000
All other site resources (1 staff): $1,958 $23,500
Partnering and promotion3 (1 staff): $0 $0
Hosting, security, transactions and backup: $1,890 $22,680
Programming and design (2 staff): $625 $7,500
Credit card transaction fees and bank charges: $600 $7,200
Bookkeeping and accounting (2 staff): $563 $6,750
Insurance: $180 $2,160
Subscriptions and books: $42 $500
Supplies, postage, miscellaneous: $59 $710
Rent & utilities:4 $0 $0
Equipment:5 $0 $0
TOTAL EXPENSE:6 $17,000 $204,000
   
Income Source Monthly Annual
Individual donations: $6,000 $72,000
Monthly pledges: $5,250 $63,000
Annual pledges: $3,750 $45,000
Advertising: $1,250 $15,000
Amazon sales: $333 $4,000
Catholic credit card program (Capital One): $333 $4,000
OneCause contributions: $46 $550
Miscellaneous income: $38 $450
TOTAL INCOME: $17,000 $204,000

Notes

  1. Numbers in parentheses indicate the number of personnel involved in each operation. In every case, personnel are separate. That is, there are a total of 9 different persons performing these tasks, either direct employees of Trinity Communications or out-sourced independent contractors with whom we work closely throughout the year. None of these persons—some of whom are full-time—earns a full income from Trinity Communications.
  2. This entry also includes customer service and advertising management.
  3. Trinity Communications hopes to raise funds from a special group of donors in order to mount a major partnering and promotional effort to expand our base of registered users in 2010, but at present there is nothing budgeted.
  4. Trinity Communications does not incur costs for rent and utilities because it utilizes home offices.
  5. At present, it does not appear that Trinity Communications will require new equipment purchases in 2010.
  6. Users familiar with the budgets of other major Catholic internet apostolates, as made known through their fund-raising campaigns, will notice that the Trinity Communications budget is remarkably small in proportion to the services provided.